How To Build a site pointing to Multiple Sites with Same Admin...

How To Build a site pointing to Multiple Sites with Same Admin Panel?

He basically wants one Shop but with five different site to access it, thise five sites should all feature a independent design and have some other kinds of layouts. but have the same users end same database.

For eample first site features clubwear, second site should feature dance shoes, third site should feature stockings.

So people who enter on the first shop see a theme in clubwear style, but can also order from the other sites.

A visitor of the second site should see a theme in the style of dance shoes, high heels…. also the promo’s ont he second site should be high heels related. the userbase and products shoudl be the same as on the other ones.

How can i have five different front ends, serving the same products, the same userbase, and carts, but different layouts and content on the frontpages. The users want to use one admin panel for all the shops!

Here is the solution:

5 individual sites built on multisite, taking products from an RSS feed, and I think multisite can share users? Really I have no idea and want to see where this goes.

I haven’t done multisite woocommerce. I would assume each site within multisite would have separate product and order tables from each other so in reality you are still managing 5 dashboards. If it were me, I’d probably do the project in magento where multistore is a native feature. Be warned that this is not an easy first project to cut your magento teeth on.

I mean, if it’s just the css that’ll be different, you could put a conditional in functions.php loading a different stylesheet based on URL, and have any images loaded from css. And for limited variations of content (say, different sliders) you could probably use the widget logic plugin.

I’d certainly go MS based on your description, but there is a fair bit of work needed to pull in products other sites.

You “could” keep things single site and then use a theme per category plugin to toggle the them. The thing is the theme wouldn’t follow theme across categories.

I’ve had a customer ask me for a similar thing recently. As mentioned I think the Magento option is probably the best, but expect you could so it with Woo Multisite. 

I’m going to advise my customer against it the more I think about it. It’s not a problem doing it, but he wants the same products on each one so we have the duplicate content issues as previously mentioned. The other issue with this sort of setup I find is that building the websites are the first part of the project. Marketing them is a bigger and ongoing part of it. Having to spread budgets between 5 instead of 1 doesn’t seem like a good idea to me. Although I understand in some cases it might be.

It does seems like more work for not much benefit. Another tip, I just recently heard about running carconical links between duplicate content on different domains to negate the dup content rule, just heard it second hand so don’t take my word for it.

Sounds like a future fail.. It’s not because they ask you and it’s possible, you should do it. 
Why not spend all the effort in building one great brand / site?

I would agree that this sounds more like a Magento solution than WP. But if you’re going to go with WP, definitely look at MultiSite. It’ll take some work to have a single catalog displayed in different sites but I think it’s achievable. Let me know if you’d like some help in working it out.

From a marketing point of view, it’s a field of land mines. For that kind of stunt to work, the client will have to work very closely with a good consultant. If you go into a shoe shop, and start seeing things that don’t really belong there, like stockings, it can disrupt the purchasing experience. A good salesperson can overcome objections raised as a result of oddball merchandise. Online, a person is more likely to click away and look for someplace else. 

On the other hand, if he is targetting clothing for going clubbing, then having the shoes, stockings, etc would be reasonable. However, that ends up being something that you want as a single niche site, not spread out over multiple sites, which will probably confuse the customer. You have to not just get their interest to click through to your site, you have to build some degree of trust, otherwise they are not going to click that last button.

I think the client needs to be re-evaluated before seriously taking on this kind of mixed-marketing mashup.

I worked on a similar store where the store owner was the manufacturer and order processor. They gave partners (e.g. fashion blogs) their own store front to brand and generate income from.

I did a similar thing on Shopify about 5 years ago. I think Multisite and pulling in the products through a feed or API is the way to go with WordPress

Make sure you charge considerably more than your normal ecommerce rates for this, it will take more time. It creates convenience for the customer, saves on hosting and SSL, gives them all kinds of value they should pay extra for.



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